It's similar to the way you can buy an episode of a TV season and then later get the rest of that series for a little less. If you click to buy it, the Mac App Store shows you a price called Complete My Bundle. So while both Pixelmator and Pixelmator Pro are both available separately in the Store, now there is also a bundle. The Pixelmator team are leveraging the Mac App Store's bundles feature. The discount is also interesting because of the way it's been done.

'And that's why we're so excited to launch the Pixelmator Pro Upgrade Program, letting existing Pixelmator users upgrade to Pixelmator Pro with a discount.' 'We're confident every existing Pixelmator user would be thrilled with all the new tools, features, and improvements the app brings,' he continued.

'With prestigious accolades like the Mac App of the Year award from Apple, glowing reviews from our users, and thousands of five-star ratings on the Mac App Store, Pixelmator Pro is a hit,' said Saulius Dailide, one of the founders of the Pixelmator Team. Most recently, Pixelmator Pro used Apple's Photos Extensions technology to bring all of its tools directly into the regular Photos app. And thanks to its intuitive and accessible design, Pixelmator Pro is delightfully easy to use - whether you're just starting out with image editing or you're a seasoned pro.Using Pixelmator Pro's refined tools to adjust colors in an image

With a wide range of professional-grade, nondestructive image editing tools, Pixelmator Pro lets you bring out the best in your photos, create gorgeous compositions and designs, draw, paint, apply stunning effects, design beautiful text, and edit images in just about any way you can imagine. Pixelmator Pro is an incredibly powerful, beautiful, and easy to use image editor designed exclusively for Mac. Pixelmator Pro 2.3.6 Multilingual | macOS | 433 mb

Pixelmator software for mac